Robert Middleton's website ActionPlanMarketing.com
is a resource center. Subscribe to his no-nonsense marketing tips
newsletter, which is highly valued in the service professional community.
Robert
Middleton's InfoGuru
Marketing Manual, available on ActionPlanMarketing.com, is the most comprehensive collection of marketing
ideas and strategies I've seen, designed for the solopreneur service
professional. If you want to read just one book about marketing and
attracting clients, this would be the one. It gives tremendous value
at nearly 300 pages overflowing with easy-to-read hands-on information
and entertaining stories.
Learn how satisfied customers who spread the word about your work
are far more effective than standard advertising practices, using
low-cost marketing strategies explained in
Marketing Without Advertising.
Get Clients Now! outlines a 28-day marketing program
for professionals in the service industry. This wonderful hands-on
process is taught through an approach that interweaves textbook and
workbook elements.
For fun valuable tips on publishing your own e-zine, and interviews
with marketing experts, subscribe to Alexandria
Brown's newsletter and consider purchasing one of her audio courses.
Constant
Contact is one of the most popular email marketing services, with
HTML templates for e-zines and promotions and an informative newsletter.
They offer quality service at very inexpensive rates with friendly
toll-free tech support. Use the link in this paragraph to receive
a $30 credit when opening a new account.
Printing
For Less offers superb customer service and discount rates for
your printed marketing materials. Use the code RP1YG5AA5 to
receive $25 credit with your first order.
